Winners 2006 & 2007 CalFest Spirit Award of Excellence for
The Temecula Valley Balloon and Wine Festival Marketing Campaign, Media Kit & Rack Card
PSA Award for Design

Glossary

ROI - Return on Investment; the amount of monetary benefit derived from an investment of capital
SEO - Search Engine Optimization; optimizing search terms to include the most relevant search results to potential customers.
Targeted Marketing - Marketing focused on a specific set of the population in an effort to reduce the overall cost of marketing with a more cost effective approach.