About Us
Can Melody's Ad Works, Inc. improve your marketing results?
We specialize in market and community awareness development for small businesses, retail centers and nonprofit organizations. To accomplish this we utilize an aggressive targeted-market strategy which dominates specific market segments via web 2.0 marketing, broadcast (radio and television) and print media with strong online presence. Our clients often receive pro-bono services such as this website as a result of our extensive contacts and experience. We integrate your public relations, community relations, and public image with your targeted marketing campaign, to maximize marketing effectiveness while minimizing expenses. We are experienced, creative, hands-on and specialists. We have 20 years of experience of marketing retail stores and shopping centers, special events, fundraisers and organizations in Southern California's Wine Country, 30 years in Southern California. Some of our clients have remained and grown with us for 20 years. Yet, we have often created campaigns, assisted and trained clients to manage their own programs - consulting us only as their business needs change. We specialize in developing comprehensive marketing campaigns for small businesses, retail and downtown districts, non-profit agencies and special events. To accomplish this we utilize an aggressive researched and targeted market strategy that allows our clients to dominate desired markets with integrated media plans. As public relations and marketing professionals with more than 22 years of experience, we provide proven tactics and connections in a changing world of marketing and promotion. Our campaigns blend public relations with marketing to engage your customers, build your customer service and respectability, and increase the effectiveness of all marketing campaigns.
We understand that Social Media has left a confusing and dizzying world of expectations and marketing management . We cut through the clutter, utilize only those platforms that are most effective for your event or organization, and leverage P.R. 2.0 with all marketing tactics and media buys. It is HOW our 2010 Social Media campaign earned the Temecula Valley Balloon and Wine Festival an IFEA Gold Pinnacle Award for Best New Promotion, and top awards at Calfest for Best New Idea and Best Marketing Campaign. But awards aren't everything. Results Count. The TVBWF Campaign resulted in quadrupled web site hits for the same period of time in 2009 and a 43% increase in online ticket sales. Do you need to TWEET to sell a Seat? Let us analyze your current marketing campaign strategy. If you've wasted money with a social media company that has programmed billboard ads on your Twitter of Facebook accounts, you probably think of Social Media as a waste and a gimmick for marketers to take your money. We've proven differently. Because we DO THINGS DIFFERENTLY. We will engage your client market base. Not annoy it.

